Lori Senecal is a high-powered Ad Agency executive. She currently runs the international business for CP+B. Lori took over as CEO in 2015 and has put her imprint on the thriving organization. Lori has made an impact by instilling her values and work ethic into a team that was prepared to reach the next level of success. Lori achieved many official titles in her career including the Agency Executive to Watch and Creative Innovators of the Year.
CP+B built its client base to reflect its overall vision within the industry. The company acquired American Airlines, PayPal and Hershey as business associates. CP+B also went on to receive the Titanium Grand Prix award. The award was presented due to the company’s work with Domino’s and is designed to recognize companies that are pushing the industry to new standards.
CP+B is taking on the personality of Lori Senecal and continues to make bold moves within the industry. Lori capitalized on company expertise and the latest technology.
Lori Senecal has a great deal of experience leading organizations. She was the CEO of KBS and held the title of Global Chairman while at KBS. Lori increased the workforce to 900 personnel, taking KBS from a local entity to a global enterprise. The company was named one of the best places to work in New York City by Crains. Check out Mediapost to know more.
Lori Senecal served as President of the McCann Erickson New York office. She was the Global Chief Innovation officer and applied her leadership in a very dynamic way. Lori received the award for Woman to Watch in 2013. She was also a member of the Ad Council Board of Directors during this time. You can visit Inspirery to know more.
Lori Senecal starts her day with physical activity in order to get her body flowing with ideas. The surge of energy helps her focus on bringing a direct plan to her team. At this point she is able to illustrate the initiatives to her personnel. Lori does this while maintaining a firm outlook on the interest of her clients.